How we serve is what we serve.

When we serve to gain a following or a future return of favor,
it seems like the type of service rendered by guys with surnames that end in vowels.  Service with expected payback is a transaction.

We serve employees.

We serve customers and prospects.

We serve vendor/partners.

Service without sacrifice is a matter of excess and convenience.
The deepest connection with a need stretches the servant beyond what comes easy.

Serving with hands is certainly necessary but rarely sufficient.
Heart service requires total commitment.

Servant leaders change the bottom line with top line sacrifice.

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